Conor McGregor has faced significant fallout following a legal verdict that led several of his business partners to distance themselves from him. In particular, whiskey brands that had heavily invested in McGregor’s image have dropped him from their sponsorship deals, citing the negative publicity surrounding the case.

Proper No. Twelve, McGregor’s whiskey brand, which was once a highly successful venture, is now struggling to maintain its market position without the endorsement of its celebrity founder. “We’ve chosen to end our collaboration with Conor McGregor after evaluating the situation,” said a spokesperson for the brand. Other businesses, including fitness companies that had partnered with McGregor, also ended their contracts.

The controversy surrounding McGregor’s off-field actions has raised questions about the ethics of celebrity endorsements. McGregor’s once-thriving business empire may need to adapt as the negative attention continues to mount.

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In the wake of a recent legal verdict, Conor McGregor is facing a wave of business departures, as several of his major brand partners, including whiskey labels, have chosen to sever ties. McGregor’s whiskey brand, Proper No. Twelve, was one of the first to announce the end of its partnership with the UFC fighter. https://www.collegesportsprogear.com/Oklahoma-Braden-Davis-Baseball-Jersey-12489

“We feel that McGregor’s actions no longer align with the values we uphold as